Crystal-clear Strategies. Compelling Stories. Powerful Brands.
What We Do
We help brands succeed,
one compelling message at a time.
Our sweet spot is at the intersection of Brand Strategy & Storytelling.
Capturing your essence, revealing your purpose, defining your voice, telling your story, refining your strategy - we partner with you to craft compelling language and laser-focused strategies that you and your teams can action. And your audiences love.
The most powerful person in the world is the storyteller. The storyteller sets the vision, values and agenda of an entire generation that is to come."
/ Steve Jobs
Get the story right and everything else flows.
Your brand purpose and story. Your brand name, message and voice. Your positioning and strategy. That one liner that says it all. What you say and how you say it - we help you nail it.
We partner with founders, brands and agencies to deliver:
Brand Strategy Brand Sprints & Workshops
Positioning Concept Development Employee Branding Brand Language & Storytelling Brand Refresh Naming & Taglines Brand Tone & Voice Brand Books Art Books Public Speaking Thought Leadership
Who We Are
A Brand Storytelling & Strategy Agency
We’re a boutique agency in the heart of the Start-up nation, servicing clients around the world. We are a team of passionate storytellers, business and branding consultants and bold designers, who come together to clarify and support your vision. And create actionable concepts and strategies. Our edge: combining messaging with strategy; writing creativity with business acumen; words with visuals; storytelling that leaves a mark.
Led by brand strategists and storytellers, Emanuelle Girsowicz, ex top-tier consulting firms (EY, Deloitte) and Natalie Shell, creator of Wix’s tagline and voice, Message-Lab works with visionary leaders, companies and start-ups who aspire to international success.
“We needed a name that would not only stand out but would get us investors. Message-Lab did that and more - everyone loves it!”
Founder, Green-Swan Lab